If going green is as easy as everyone is saying, it's only going to get harder as more organizations and companies create their own certifications and rating systems for sustainability.
A new business means new business cards. And even though our last business wasn't exactly responsible, our business cards proved our innovation without having to say it.
There's no question that many successful, profitable businesses are also in the business of waste. While many are working toward eliminating this waste all together, the more immediate question becomes how can businesses profit from this waste?
Whether you are a conscious consumer looking for something with a little more pop, or a cool hunter looking for a little less granola crunch, it's not easy finding stuff out there that satisfies both lifestyle needs.